E-Commerce Expert Shogun Gets Series C Funding to ‘Democratise Web’

Shogun Labs Inc, a platform which provides website-building services to e-commerce brands such as Shopify and BigCommerce, has secured Series C funding of $67.5 million. The funding, led by Insight partners, was also driven by existing investors Initialized Capital, Accel and VMG Partners. This brings Shogun’s total funding up to $114.5 million.

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Shogun enables its clients to improve their customers' e-commerce experience with two products. Firstly, it has Frontend, an end-to-end headless commerce solution. Secondly, there's Page Builder, a drag-and-drop software provided to Shopify members. The term headless commerce refers to the decoupling of front end software (the presentation layer) and the back end (data access layer) so that the back end can be edited without inter...

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